4 retargeting options you should be testing on Facebook & Instagram

The majority of businesses now advertise on Facebook and Instagram. However, not all have implemented smart retargeting campaigns. Research shows that retargeting ads are 76% more likely to get clicks than regular display ads. This makes sense as regular ads don’t nurture an audience the way retarget ads do. The more familiar a brand is to a social user, the more likely they will trust them and want to engage. Social Media Strategist, Colin Peter O’Riordan discusses some of the…

Insolar, the world’s fastest enterprise blockchain platform, embarks on breakthrough research with leading universities

Enterprise blockchain platform Insolar announces new breakthrough research initiatives with ETH Zurich and York University to bring some of the blockchain’s most promising industrial use cases to fruition. These partnerships will be executed by Insolar Research, a subsidiary supergroup of 10 renowned blockchain and cryptocurrency/distributed technology experts across North America, Europe, and Asia. Insolar is building an open source, enterprise-grade blockchain platform that uses distributed trust to enable seamless interactions between companies and unlock new growth opportunities. Insolar’s 4th generation…