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Ziotag Inc. completes over $500K pre-seed round funding to leverage AI and transform the way people watch video

Ziotag Inc., a pioneering New York area startup that uses Artificial Intelligence (AI) to make searching and navigating video content a seamless experience, recently announced that it has completed a $500K+ pre-seed round, led by GITP Ventures. With the announcement, GITP Ventures’ founder Michael Puscar joins the Ziotag founder team as the company’s new Chief Technology Officer. Ziotag’s groundbreaking platform leverages AI and semantic web technology to automatically generate an Actionable Table of Contents (AToC) for any video or audio…

4 retargeting options you should be testing on Facebook & Instagram

The majority of businesses now advertise on Facebook and Instagram. However, not all have implemented smart retargeting campaigns. Research shows that retargeting ads are 76% more likely to get clicks than regular display ads. This makes sense as regular ads don’t nurture an audience the way retarget ads do. The more familiar a brand is to a social user, the more likely they will trust them and want to engage. Social Media Strategist, Colin Peter O’Riordan discusses some of the…